Becoming Brand Vol 2
Define your direction. Build your identity. Make your brand matter.

Becoming Brand Vol. 2 is a practical course that helps you turn your vision into a clear, cohesive brand- from defining your positioning and understanding your audience to shaping your identity, telling your story and communicating with intention.

The goal is to build the clarity and practical skills to make confident decisions, express what makes your brand distinct, and create meaningful connections with your audience.

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What this Course is About

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  • Your brand begins with a clear point of view.

    You can have strong ideas and a beautiful aesthetic, yet struggle to communicate what makes your brand distinct. Building a brand starts with understanding  what you stand for, who you want to reach, and the value you bring.

    In  Becoming Brand Vol. 2, you will explore the foundations of  brand positioning, audience, and identity, turning your ideas into a direction that guides your decisions.

    We will look at  how to shape your brand’s visual world and voice, bringing references, imagery, language, and storytelling together into a cohesive expression.

    From there, we connect your identity to  content and communication, helping you present your work consistently and build meaningful connections with your audience.

    By the end, you will have a clearer brand direction and practical tools to communicate it with confidence.

This Course is Perfect for

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  • Anyone who wants to  turn an idea into a clearly defined brand

  • Founders and creatives who want to  clarify their positioning and what makes their brand distinct

  • Those who want to  understand their audience and communicate their value

  • Anyone looking to develop a  cohesive visual identity and a recognizable brand voice

  • Brand owners who want to  create content with a clear direction and purpose

  • Those ready to  make confident, consistent decisions as their brand grows

Becoming Brand Vol 2 Will Cover

November 15-November 21 (Offline/Live)Module 1: Identity & Positioning
November 22-November 28 (Offline/Live)Module 2: Presence & Personal Image
November 29-December 5 (Offline/Live)Module 3: Content Strategy & Creation
December 6-December 10 (Offline/Live)Module 4: Influence & Growth
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Become a Part of HUGE community

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5 Video & 7 Materials in 4 Weeks
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Experts in Styling, Content Creation & AI     
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+ 10 Supporting Materials
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Experts Feedback
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Personalized Feedbacks
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Access to a Course Channel
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Access to Course Materials for 3 Monthsl
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Creative Community & Networking

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Real Brand Case Studies

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Live Discussions of Your Cases

Choose Your Experience

Essential

145,000 / 265,000 AMD

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    4 live online sessions
    over 4 weeks

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    4 recorded lessons & workbook
    with 90-day material access

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    Weekly practical assignments
    to build your personal brand

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    Individual written feedback
    & a final portfolio review

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    Private course group access
    throughout the 4-week program

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Guided

215,000 / 355,000 AMD

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    Everything in Essential
    including online sessions & feedback

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    4 offline workshops
    3,5 hours per session

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    Group styling workshop
    to define your visual direction

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    Hands-on content creation lab
    to create your first publications

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    Final portfolio presentation
    with feedback & community connections

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Mentorship

655,000 / 965,000 AMD

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    Everything in Guided
    including all in-person workshops

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    2 private mentoring sessions
    45 minutes per session

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    Personal brand positioning session
    to clarify your value & audience

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    Personal presence session
    to align your image with your goals

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    Limited to 3 participants
    for dedicated individual guidance

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